Journal

Where did the idea of producing boxer shorts come from?

Where did the idea of producing boxer shorts co...

It all began with a project for another company. Our Swiss fashion agency, which manages international brands and produces a few in-house lines, often faces a common challenge in fashion...

Where did the idea of producing boxer shorts co...

It all began with a project for another company. Our Swiss fashion agency, which manages international brands and produces a few in-house lines, often faces a common challenge in fashion...

Jack Dempsey and Jess Willard during their boxing world heavyweight title fight at Toledo, Ohio, 4th July 1919.

The Boxershorts Revolution

Boxershorts are often the first thing you put on in the morning and the last thing you take off at night. As the name suggests, these pants have a connection...

The Boxershorts Revolution

Boxershorts are often the first thing you put on in the morning and the last thing you take off at night. As the name suggests, these pants have a connection...